论文标题
Twitter的议程制定角色：Twitter政治转移策略的研究
Twitter's Agenda-Setting Role: A Study of Twitter Strategy for Political Diversion
论文作者
论文摘要
这项研究验证了唐纳德·特朗普（Donald Trump）的Twitter运动在指导Agen-da设定和偏转政治风险方面的有效性，并检查了特朗普的Twitter沟通策略，并探讨了他在Covid-19-19大流行期间其推文内容的沟通效应。我们收集了特朗普在2020年1月1日至2020年12月31日在Twitter平台上发布的所有推文。我们使用了普通的最小二乘（OLS）回归分析，并具有固定效果模型来分析Twitter策略的存在。使用时间序列分析研究了确认的每日Covid-19诊断数量与特定主题推文数量之间的相关性。经验分析表明，Twitter的策略用于在流行病期间将公众关注从Covid-19的负面报告中转移出来，并且它对Twitter发表了强大的政治沟通效应。但是，调查结果表明，特朗普没有使用虚假主张来转移政治风险并塑造公众舆论。
This study verified the effectiveness of Donald Trump's Twitter campaign in guiding agen-da-setting and deflecting political risk and examined Trump's Twitter communication strategy and explores the communication effects of his tweet content during Covid-19 pandemic. We collected all tweets posted by Trump on the Twitter platform from January 1, 2020 to December 31, 2020.We used Ordinary Least Squares (OLS) regression analysis with a fixed effects model to analyze the existence of the Twitter strategy. The correlation between the number of con-firmed daily Covid-19 diagnoses and the number of particular thematic tweets was investigated using time series analysis. Empirical analysis revealed Twitter's strategy is used to divert public attention from negative Covid-19 reports during the epidemic, and it posts a powerful political communication effect on Twitter. However, findings suggest that Trump did not use false claims to divert political risk and shape public opinion.
